Saturday, November 14, 2009

PRADA BOOK LAUNCH PARTY



Last night at the Beverly Hills store Prada held a cocktail party for the holy anticipated Prada Book which documents the brand's celebrated history for the last three decades . The book covers the brands extensive and diverse projects in fashion, architecture, interior design, film, art, ising, and much more.
The weighty hardback opens with a forward by Prada and Bertelli. "Careful observation of and curiosity about the world, society, and culture are at the core of Prada's creativity and modernity," they write. "This pursuit has pushed Prada beyond the physical limitations of boutiques and showrooms...and introduced a new way to create a natural, almost fashionless fashion."
I love collecting books and this one is no exception. Its absolutley beautiful.

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